The Sway Blog

busy moms share on visual platforms

Engaging Moms on Instagram and Pinterest: It’s All About Value

June 30, 2015

Is a picture really worth a thousand words? In our increasingly info-heavy world, visual content has become the most effective […]

How to maximize television advertising with content marketing

How to Maximize Your Television Advertising with Complementary Content Marketing

February 4, 2015

In the days following a nationally televised game, event or award show, conversation in the marketing sector is dominated not […]

Meet Tiffany Romero – Sway Group’s President, Influencer Management (Also known as our Chief Evangelist)

October 28, 2014

Tiffany Romero, Sway Group’s President, Influencer Management, is one of Sway Group’s partners, working behind the client curtain to attract […]

Why It’s Insulting To Ask Bloggers to Work for Free

October 29, 2013

We are big fans of the recent New York Times article titled Slaves of the Internet, Unite! Author Tim Kreider’s […]

6 Must-Follow Pinterest Boards

July 5, 2012

There’s nothing like a few hours to get lost on Pinterest, taking in hundreds of creative hair-braiding tutorials and candid […]

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